In Fall 2020, through our partnership with Georgia Power, we launched our newest site selection tool powered by REsimplifi—a local commercial real estate marketplace with a mission to collect, connect, and distribute accurate data to commercial real estate professionals, business prospects, and economic development organizations.
REsimplifi’s site selection tool is backed by carefully researched local trends, market movements, and regularly updated, accurate listings. The REsimplifi team works with economic development organizations on a monthly basis to provide a bird’s-eye view of their respective markets.
The following content is from a recent case study report from REsimplifi.
Signs of Significance is a full-service signage and graphics company located in Roswell, Georgia. Founded in 2015, the company has become a vital part of the business community in Roswell. It provides essential services to existing and incoming businesses, including design, production, and installation of custom signs, graphics, lobby signs, channel letters, monument signs, vinyl graphics, and vehicle wraps.
After 6 years in Roswell, Signs of Significance had outgrown their current location. They engaged a local broker to find a bigger space and came to a dead end; real estate databases didn’t have the right sites to offer and manual search was ineffective. The scarce alternatives were forcing the company to consider moving out of Roswell into a neighboring city.
An initial discovery meeting with the economic development team at Roswell Inc helped Signs of Significance create a list of requirements for their new site. By running these criteria in the REsimplifi site selection tool, Roswell Inc was able to source several options that were suitable for the expanding business. Roswell Inc shared the data with Signs of Significance, who found a perfect match very shortly.
With the help of Roswell Inc, Signs of Significance was able to speed up their site selection process, avoid the hassle of relocating to a different city or compromise on their key requirements. The company soon signed a new lease for a larger property in Roswell, allowing them room to grow, purchase new equipment, hire additional employees, and make a bigger impact on the local community.
Roswell Inc can now provide even better support to new and expanding businesses. This crucial process of business development, retention, and recruitment is now streamlined to be more efficient and offer more opportunities.
Roswell Inc’s website now offers a new site selection tool that includes not only retail properties, but also other small, family-owned listings that would otherwise remain unexposed to prospects. Local brokers can utilize this affordable resource and use their listing pages as effective marketing tools. Together with REsimplifi, Roswell Inc regularly monitors the local market and is able to respond quickly to drastic changes in offer and demand. Thanks to the efforts of the dedicated team at Roswell Inc, the city has become a more attractive destination for all kinds of businesses, and the local community continues to grow at a steady rate.